2/21/2023 0 Comments Notifyr alternative![]() ![]() Or MTA schedules or and train stuff?” says Facebook Director Of Product Michael Cerda. The original spark came when the team thought “Wouldn’t it be cool to know when our favorite food truck were around. Notify was built by a small team in New York City. Most people would say they already get too many pushes. That level of control is critical for an app built around push notifications because alerts about irrelevant sports teams, news, or entertainment would get extremely annoying. We really wanted to build a platform that’s diverse so that people can tune it,” says Notify product manager Julian Gutman. “The key here is for people to create the mix that matters to them. While general Twitter accounts feature a broad range of content that might not all be interesting to you, Notify lets you subscribe only to the very specific sub-topics that are relevant.įor example, you can have Bloomberg Business alert you with news about the S&P 500 companies you’re interested in, CBS Sports lets you choose your favorite teams, The Weather Channel lets you select your ZIP code, and Vevo lets you choose which genres of music videos you want to know about. What’s really special about Notify is the granularity of alerts you can get. I spent some time with the Notify team and played with the app myself, and here are my hands-on thoughts. As long as Facebook can get enough of its 1.55 billion users on Notify to justify the work publishers are putting in to produce content there, it could create the real-time, urgent, high-signal information channel the News Feed could never be. Though Notify won’t feature any ads for now, there are certainly opportunities to offer sponsored suggestions for accounts to follow. It doesn’t offer the real-time discussion and independent voices of Twitter, but could provide an alternative for Twitter lurkers who just wanted real-time information and aren’t interested in building another audience to broadcast to. Today Notify becomes available on iOS in the US. Each is sent as a push notification and shown in the Notify app’s feed for 24 hours, and can be clicked through to read an associated link. Notify lets you select from over 70 publishers and customize your alerts to only send you news about specific companies, cities, sports teams, music genres and more. So today Facebook released Notify, an app for reading customizable breaking news, info, and entertainment push notifications right on your lock screen. Facebook’s filtered News Feed was never very good at real-time news. ![]()
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